Feb. 2, 2022

You've Got A Brand

You've Got A Brand

“I would rather be hated for who I am than loved for who I'm not” - Kurt Cobain

Welcome to episode 2 of The Essence Reveal Podcast: You’ve Got A Brand. In today’s episode, we are delving into BRANDING. Branding is an art form and whether you realize it or not, every single person has a personal brand. I feel sad when I see someone who has done “the work”, has great content, and is showing up following the pre-prescribed branding formula, and then they are filed away as just another coach, consultant, copywriter, etc. Branding is not a “one size fits all” thing. It is a very intentional action that involves embodying the essence of who you are, so ask yourself: Are you showing up the way the formula has prescribed and then getting filed away? It’s time for another way.

Here are some questions to reflect on and answer for yourself in relation to branding:

  • Is your brand built on what the market says it wants?
  • Are you showing up the way you think you should or the way someone recommended? 
  • Do you stress about what people think about you?
  • Do you think that if you just get that next certification, then you'll be ready and have what it takes?
  • Are you in a cycle of comparison competition or copying? 
  • Do you worry about meeting people's expectations or being misunderstood? 
  • Do you doubt and question yourself or feel defensive when someone has a different opinion?
  • Do you feel like your logo style, color scheme, and content support you and is in alignment?

I would love to hear your responses to the questions from today’s episode landed on your PEMS Body Compass. Connect with me at hello@embodyyouressencebrand.com and check out the website www.embodyyouressencebrand.com for more information and goodies. 

This episode is brought to you by True DNA Story, the most complete DNA testing available. The information in this report could literally save your life. Check them out at www.truednastory.com and use the discount code, MYSTORY50 for a discount on the My Essentials package.

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